Powerfix Design & Print - Graphic Design, Website Design, General Design - Melbourne, Sydney, Brisbane, Perth, Adelaide
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About Us

Trading Terms


• Graphic Design
• Logo Design

• Brochures/Catalogs
• Business Cards
• Envelopes
• General Printing
• Invitations
• Invoice & Quote Books
• Letterhead
• Letterhead/Env. Packs
• Notepads
• Pamphlets
• Postcards
• Posters
• Stickers
• With Comps Slips

• Promotional Products


General Help
Graphic Design FAQ
Artwork FAQ
Uploading Support

Artwork Specs

Graphic Design F.A.Q.

Q. What is "graphic design"?
A. Graphic design is generally defined as the practice of creating original art for use in printed material or visual recognition. Such items include corporate logo's, advertisements, banners, pamphlets, business cards, etc.

Q. How do you begin to conceive designs for my project?
A. Firstly, when you provide us with the details of your project, we will analyse your current corporate image or your expectations for the project. From this point, we take any existing corporate material and advertisements and create a layout that is both visually recognisable to your current customers and incorporate other ideas and designs. If you require a corporate logo design, we will provide you with a number of designs loosely based on your trade, or the field of work you promote.

Q. If I would like a new corporate logo, how many designs do you provide me with?
A. Depending on your budget and expectations, we can provide any number of initial designs for your choose from. As a general standard, our basic logo design package includes 3 concept design for you to choose from. To view our complete range of packages, please visit our Logo Design page.

Q. What colours can be used in my logo or advertisement?
A. You can have any number of colours in your design! However, there are generally 3 options - 1 colour only, 2 colours or full colour. With the first two options, we recommend using the PMS (Pantone Matching System) colour matching system, as it is identical across any offset printer and allows easy of use. If you require full colour, the CMYK colour space is used. This means that your artwork is divided up into 4 individual colours - Cyan, Magenta, Yellow and Black. These colours combines can make over 16 million definitive colours!

Q. I already have a logo. But I have been told that it is not in a usable format. Can you help?
A. When you are told that your logo is not scalable or in the wrong format, it generally is because the artwork has been converted to a raster format. This format is only used for final creation of artwork because once it is converted, it cannot be made bigger with ease, and if it is resized, quality is sacrificed. When it is originally created, more than likely it will be in vector format. This format allows the logo to be scaled to any size without losing quality.

If you have any further questions about artwork, are unsure about something, or just think there should be another Question and Answer, please Contact Us.